An agency thrives or dies on the strength of its relationships with current and potential clients. But ask yourself this: how’s your relationship with yours?
Good adverts strike a chord. They make believe. They make an emotional connection that turns you from curious viewer to loyal customer; just like Amazon have here.
Having plied my trade across a variety of industries at a plethora of companies, I can say that none have made me happier than advertising and S3.
‘Your Service, Your Choice: Women in the Fire Service’ showcases what being a female firefighter within the SWFRS organisation means to three different individuals.
Following on from our enormous industry awards success last year, we are delighted to announce that we are finalists at this year’s prestigious RAR Awards.
Is it really March already?! If time flies when you’re having fun, then we must have had spades of it in February, because it only seems like yesterday we were looking back at January.
Every now and then, we come across a Twitter account so brilliant, we have to share it. Take One Minute Briefs, who task Twitterati’s creatives with daily briefs to respond to.
A supersized serving of TV, OOH, radio and digital, ‘We Are Awake’ was McDonald’s concentrating on an authentic, consumer-led story approach as opposed to its product.
We may not know which two teams will be contesting it yet, but that doesn’t mean we can’t start getting excited about the 2017 Champions League final at the Principality Stadium.